ANWAR, M.; ASTUTI, D. Y. . Peran Brand Image dalam Memediasi Pengaruh Kualitas Produk dan Electronic Word of Mouth terhadap Keputusan Pembelian Sepatu Converse. Jurnal Bisnis, [S. l.], v. 13, n. 1, p. 122–136, 2025. DOI: 10.62739/jb.v13i1.105. Disponível em: https://stieb-perdanamandiri.ac.id/jurnal/index.php/ilejurnalojs/article/view/105. Acesso em: 24 jun. 2026.